PlayUp completes successful private capital raise of A$12.5 million

 PlayUp Limited (the “Company”) is pleased to announce it has successfully completed a significantly over subscribed private capital raising of A$12.5 million (“Capital Raising”).  The Capital Raising received very strong support from new and existing, institutional and high net worth investors, including several investors with a strong pedigree and track record in the betting entertainment […]


PlayUp Acquires The Roar and AthletesVoice, eyes IPO.

Premium entertainment and technology group, PlayUp Ltd., today announced the purchase of Australia’s leading fan and athlete media platforms, The Roar and AthletesVoice. Since developing Australia’s first pay-to-play Daily Fantasy Sports (DFS) platform in 2015, PlayUp has become the number one DFS provider in Australia and the country’s fastest growing wagering brand. With over 300,000 […]


PlayUp is proud to announce a partnership with the New Jersey Devils

The New Jersey Devils and Prudential Center have today announced a multi-year agreement, with PlayUp, a premium Australian-owned online betting entertainment and technology group. PlayUp will become the presenting partner of the Devils newly redesigned PlayUp Studio, the team’s Season Preview Show, as well as the Pre-Game Live Show prior to all Devils home games. […]


PlayUp successfully secures Sports Betting License in New Jersey

PlayUp, the Premium Online Betting & Entertainment Company that provides online Sports Betting, Horse Racing and Daily Fantasy Sports in Australia, New Zealand and India, has expanded its footprint across the US by acquiring a betting license in New Jersey. This is the second market access agreement that PlayUp has announced after the recent acquisition […]


Draftstars announces over $1 million of BBL Prize Pools!

Draftstars, Australia’s No.1 Daily Fantasy Sports (DFS) platform, owned by PlayUp Limited, will be offering over $1 million in prize pools for the BBL, including a $40,000 prize pool in the first match! Draftstars, Australia’s No.1 Daily Fantasy Sport (DFS) platform, will offer cricket fans the opportunity to win over $1 million in prize money […]