PlayUp to feature at ICE London 2019

PlayUp will feature at the world’s biggest B2B gaming convention in London.

PlayUp Limited has announced that it will feature at ICE London, the world’s largest igaming conference, between 5-7 February.

ICE London 2019 showcases international operators from online and land-based gaming sectors, including betting, eSports, casino and lottery.

Over 33,000 participants from 150 countries are anticipated to attend the event, which includes a new ICE VOX forum that will drive discussions around the latest thinking and innovation in eSports, casino, iGaming and technology.

Daniel Simic, PlayUp CEO comments: “It’s been a landmark week for PlayChip following our listing on three cryptocurrency exchanges and successful integration on the PlayUp Fantasy Sports Platform.

“At ICE London we’ll be sharing the token’s unique success in being one of the world’s few crypto-tokens with genuine utility to list on cryptocurrency exchanges.

“ICE London isn’t just a place to showcase our innovations in the gaming sector, for us it’s also a forum to engage with the top thinkers in this fast-growing industry. We’re looking forward to leaving the event armed with new ideas to drive not only our own innovation for our users and token holders, but to drive the future of the industry.“

About PlayUp

PlayUp is a next generation entertainment and technology group that enriches the lives of its clients by providing an entertaining, rewarding, and responsible online betting service. At its core, PlayUp develops innovative betting technologies in-house to power its brands and deliver world-class user experiences. Its energies are focused on fulfilling the needs of dedicated and passionate users who seek a deeper connection to the games they play.

PlayUp’s mission is to unify online betting into one platform inclusive of Sports Betting, Fixed-Odds Racing (Horses and Greyhounds), iGaming, Esports and Daily Fantasy Sports (DFS) where it now hosts Australia’s largest and indeed some of the world’s biggest prize pools in competitive peer-to-peer online betting.

The company holds online betting licenses in multiple jurisdictions and currently operates in Australia, New Zealand, India and several regulated USA states.